About this course
Join us in London for an intensive two-days of face-to-face tuition and accelerate your learning! Follow up those days with full access to the online course to top up your learning and benefit from online resources and activities.
Become an effective, strategic internal communication practitioner with advanced communication planning and implementation skills. This internal communication course takes a strategic look at this exciting and growing area of practice. Topics include change communication, engagement, the strategic use of social media and measurement.
Classroom dates: Friday 6 and Saturday 7 October 2023
(Dates for a Spring 2024 start to be published in the autumn.)
Course detail
Study Support Package
Two days face-to-face learning
Full access to the online course
One to one tutorial
Online library with all the books you need
Feedback on your assignment idea
Networking via our LinkedIn group
A copy of Exploring Internal Communication
Your investment
PR Academy tuition: £1,750
CIPR Awarding body fees: £423 (no VAT)
Total: £2,173 (+VAT)
VAT inclusive price is £2,523
Pay in easy instalments
If you are paying for the course yourself, you can pay in easy instalments. Initial payment of £543 then six monthly payments of £330.
Who’s this course for?
Experienced practitioners. You are an experienced internal communicator or PR professional looking to gain a specialist internal communication qualification to underpin your skills with theory and analysis. You want to develop strategic internal communication and management skills. You may have the CIPR Specialist Certificate: Internal Communication.
Make an impact. You want to learn how to develop an internal communication strategy and make an impact in the organisation.
Master’s level. This is Master’s level course so make sure you are ready to study and be assessed at this level.
Learning outcomes
In studying for the CIPR Specialist Diploma in Internal Communication you will take an in-depth look at what makes communication effective, how to use research to develop great internal communication strategies and the nature of change management communication. Come away with the knowledge and skills necessary to operate at board level.
Learn how internal communication contributes to employee engagement and change. Understand what is expected of an ethical practitioner.
Download our course brochure for all the course details including:
- Full syllabus
- Assignment details
- Key dates
- Reasons to study

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Hear from others
Discover what it’s like to study internal communication with us.
It’s bolstered my confidence and equipped me to better advise and constructively challenge. As a result, I’m working more strategically and I’m much better placed to measure and demonstrate the value of internal communications.
Meet your course leader Dr Kevin Ruck
I get a buzz from teaching as I like to explore new ideas and ways of working. I like to think big about PR, internal communication and employee engagement. I think you tend to always get what you’ve always got if you always do what you’ve always done. So teaching and learning is about thinking differently in ways that can be applied to better practice.